Saturday, October 9, 2010

Juggalo Agenda Setting

I opened up the Onion newspaper and in the AV Club's "real" news section in the back there's an interview with Violent J from the Insane Clown Posse. I've been following ICP since the Tia Tequila incident at their Gathering of the Juggalo's Music Festival this summer so I gave the article a read. Violent J very eloquently, albeit with a peppering of four-lettered words, explains classic media framing theory.
They had their minds set on the story they were going to make before we even did the interview. It really didn’t even matter what we said. The whole reason they even did an interview with us was looking for lines or something to come out of our mouth that we can say to further make their point. We might have sat down for that hour, and we might have actually changed Martin Bashir’s opinion of us, but he wasn’t going to let that show. They knew the picture they were painting before we even fucking did that interview... They took what we said, and they turned the interview to make it to their point. But we filmed the interview as well, and we posted the whole thing up on our website... They talked about crime happening and about how some Juggalos have committed these crimes. We made the point that millions of people bought our albums, and out of millions of people, there is going to be some bad apples. I’m sure Barbra Streisand fans have committed crimes as well…. Things like that we talked about, and he just kept rephrasing the same questions. They were going for what they needed. They needed some blue in their picture, and they needed some green. No matter what we said, they were going to get what they needed to paint that picture...
J appeared on the news program Nightline with his rapping partner Shaggy 2 Dope earlier this year.  J accused Nightline of taking an agenda setting approach in producing the piece for air.  J says that Nightline edited the video of the interview so that his words were portrayed out of context.  Nightline alleges that ICP's violent lyrics cause its fans to commit murder.  ICP's view is that they are entertainers who are only interested in theatrical violence like professional wrestling or Stephen King novels.  However, as you can see from comparing the final report and the rough interview below, Nightline edited ICP's explanations out of their story.


Here's Nightline's final segment that aired:




And here is the full interview with ICPs opinions intact:

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